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Thursday, August 12, 2004

Glenn Reynolds takes registration-required sites to task.

Registration schemes -- especially registration schemes that don't work well, which is most of them -- turn off readers. Those readers go somewhere else. And because web surfing is often a matter of habit, once turned off they're likely not to come back.

This is especially true for media outlets that are below the top tier. I might bother to register for the New York Times -- but probably not the Maryville-Alcoa Daily Times. And nobody's going to register at 150 different sites. Penenberg joins the chorus of web users asking newspapers to get together and establish a unitary registration scheme -- one that will let people sign on once, get the cookie, and seamlessly browse all the papers. Newspapers had better follow this advice, or they'll find people using an informal alternative, like the popular BugMeNot.com password-sharing website.

This is one of the reasons I use Firefox's BugMeNot plug-in, and that's why this is no longer a problem for me.


.: posted by Dave 9:57 AM

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