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Wednesday, August 25, 2004

Google to Pay Bloggers:

In recent weeks, the company removed the advertising from the free Blog*Spot blogs, replacing it with a navigation bar and a search box that redirects to Google.

Now, Google plans to revert to contextual ads powered by its AdSense program, which was launched last June, with a major twist.

"We are going to start paying bloggers. Soon you will be blogging for dollars. That's right people, chocolate is to peanut butter like AdSense is to blogs. Or is it the other way around? Either way, we've got something big here folks," the company said in a note posted online.

"We were making money from those ads, but you weren't getting any of it. Now, we're inviting you to set up your own Bloggerized AdSense account so that you make the money. What's the catch? We're going to take some of the action. Based on what we have learned from AdSense so far, this will work out very nicely for both of us," the company said.

Google did not say how much of the split will be shared with bloggers.

1% is 1% more than we are getting already. I'll be interested to see how this works.


.: posted by Dave 7:30 PM

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